About This Course
Digital Transformation: How Technology Reshapes Business.
In this introductory course, you will explore how digital technologies -such as AI, cloud computing, big data, and IoT- are transforming business models and strategies. You will examine the key drivers of digital change, emerging technology trends, and the organizational and leadership approaches needed to succeed in a digital-first world. Through theoretical frameworks, practical examples, and case studies, the course provides a comprehensive understanding of digital transformation and its impact across industries.
By the end of the course, you will be able to:
- Analyse how digital tools and innovations reshape business processes and customer engagement
- Identify opportunities for digital innovation and lead transformation initiatives
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Ready to go beyond the theory?
Join our online learning community to share ideas, explore best practices, and connect with peers driving digital transformation worldwide.
Required Skills
General knowledge about Digital Transformation
Course Level
Introductory
Who is this course for?
- Students and graduates preparing for careers in a tech-driven world
- Professionals and managers leading digital initiatives
- Entrepreneurs and business leaders leveraging emerging technologies
- Anyone ready to adapt to the digital transformation shaping all sectors
Estimated Effort
5 hours per week
Duration
2 weeks
Upon Successful Completion
Confirmation of Participation
Course Staff
Prof. Dr. Mike Friedrichsen
Mike Friedrichsen is a pioneer in the age of digitalization and already founded companies with a focus on Internet and e-commerce in the early nineties. Prof. Dr. Mike Friedrichsen has been a full professor at various state universities for over 25 years. He is currently Professor of Business Informatics and Digital Media (focus on Digital Economy and Innovation) at the HdM Stuttgart and Founder and Founding President of the German University of Digital Science. In addition to his academic activities, he has always been active as an entrepreneur, including founding various startup companies. Likewise, he is active in the non-profit sector and volunteering. He also founded the German Digital Science Foundation, which aims to specifically support innovative digital education projects. In addition, he regularly holds various guest lectureships and teaching positions at international universities worldwide. Prof. Dr. Friedrichsen is the author of numerous books and professional articles (national and international) and gives keynotes and lectures at all relevant congresses and conferences as well as at corporate events.
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